Entries by Elisabeth van Delden

#014: Monica Ebert on how to advance your career through the IWTO Young Professionals program

Click on the button to load the content from player.captivate.fm. Load content In this episode, Monica Ebert shares insights about her experience with the IWTO Young Professionals program and how it has helped her career including finding her current job role as Market Developer Manager at NZ Merino. As a young wool industry professional, Monica […]

#012: Galina Witting about wool shoe startup Baabuk

Click on the button to load the content from player.captivate.fm. Load content In this episode, Galina Witting, co-founder of Baabuk, talks about how she and her husband came up with the idea for their wool shoe label Baabuk. Galina shares the key challenges and learnings she had at Baabuk and how she manages the different […]

#010: Rob Langtry on social media for the wool industry

Click on the button to load the content from player.captivate.fm. Load content In this episode Marketing and Communications strategist, Rob Langtry, gives recommendations on how to approach social media as a business within the wool supply chain. Rob also gives advice on how to find the resources to do marketing and communications for one’s business and […]

#009: Rob Langtry on strategic communications

Click on the button to load the content from player.captivate.fm. Load content In this episode Marketing and Communications strategist, Rob Langtry, explains how today’s communication environment has changed dramatically and how wool industry businesses along the whole supply chain can successfully communicate the story of wool. Rob explains why it is important to no longer […]